Video improves conversions. Digital marketing has opened the door to more organic reach than print ever could. But with digital marketing comes the fact that consumers are constantly inundated with ads and messages. This makes it difficult for marketers to cut through the noise and reach their customers.
Video offers a way to reach more uk business email list users and engage them.
One of the benefits of video is that it is very versatile. You can use it on social media and in social media advertising, as pre-roll ads on make it a habit to ask your customers for their email. YouTube videos, and on your website. Video is one way to stand out in a crowded digital marketplace.
Here are five reasons why you need to use video in your digital marketing.
1. Video Marketing Improves Conversion Rates
When you use video on your landing pages, your visitors are 80% more likely to convert . Video helps inform and engage users by highlighting germany cell number the most important aspects of your business.
Combining visuals and audio allows you to engage more senses than if your customers were to just read your content. It also helps users clearly understand your content so they can make an informed purchasing decision.
2. Boost Your SEO Rankings with Videos
A video that is properly formatted on your site can boost your SEO rankings. You will need to include a transcript of the video and ensure that the way the video is hosted does not slow down your site. A video expert can help ensure that your video is optimized for both site traffic and SEO.