The following statements are just speculation on my part and by no means set in stone specifically for bloggers. We will have to watch closely in the coming months to see what else is written about this. Since the GDPR only regulates the basics of future data protection in Europe. We will definitely have to wait for the new e-privacy regulation, which I will discuss further below.
for Google AdSense
It is not clear what exactly the GDPR means for Google buy phone number list AdSense specifically for bloggers. After all, there are already clear identification functions for users here with remarketing functions.
Currently, a cookie notice is sufficient, but this will probably no longer be sufficient in the future. Instead, Google has introduced an opt-in solution .
You can also switch AdSense to non-personalized ads. But it is not yet clear whether this will be enough to continue using AdSense without any problems. Clarification on this will only be available after May 25, 2018.
For Google Analytics
There has long been a regulation that allows this approach is unusual for residents the use of Google Analytics in accordance with current data protection law.
This will probably not change with the GDPR if all the points are adhered. Even if some data protection advocates have a different opinion. In any case, analytics should be anonymized and an opt-out should be offered.
For affiliate marketing
According to the GDPR, there shouldn’t be any major problems here either specifically for bloggers. After all, you don’t collect any data yourself and the partner programs only use one cookie at most.
Some of the providers’ advertising materials are more problematic, as they sometimes do exactly that.
However, more extensive information in the privacy policy, as is already the case with Amazon, will probably be necessary in the future.
For their own products
It depends a lot on whether you sell them yourself or use an external platform.
Even though the GDPR provides exceptions to the collection of personal data without explicit consent, such as in online shops, shop operators still have to prepare for many new obligations.
If you sell your products, e.g. an e-book, on other platforms and do not collect any data yourself, you are initially free of many obligations.
For newsletter marketing
Newsletter marketing is probably the area where america email list the least changes. This is simply because there are already strict regulations regarding consent (double opt-in).
Of course, you also have to check in detail which service you are using (newsletter services outside the EU are problematic) and whether it meets the requirements of the GDPR.
In addition, there will be stricter restrictions in the future regarding the linking of free offers and newsletter registration.
