Create or have your infographic Although it always seems like the last wheel on the carriage, the choice of typography remains all the more important as a bad typography will ruin all your efforts: let’s never forget that the primary goal of an infographic remains to inform your readership, and must therefore prioritize clarity over aesthetics .
It is therefore preferable to choose sans serif fonts (i.e. without serifs, which are too difficult to read) such as Arial or Helvetica, and to abandon cursive and fancy fonts once and for all. Monospace fonts (fixed width) are also an interesting alternative to sans serifs, conveying a general impression of strength and clarity… everything you want for your infographic!
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Well, that’s all well and good, but enough discussion, we need to act now! The first and most obvious solution would be to turn to a graphic designer, whether freelance or in-house, to create your infographic. Anticipate communication problems by creating a document where you compile all your choices , from format to typography to colors, without forgetting of course to specify the text elements, title, captions, etc.
#5: Choice of typography
If you have a budgetary restriction or if you ultimately attach less importance to the final aesthetic rendering of your infographic, you can also use one of the many existing tools that will allow you to create it yourself. Even an Excel spreadsheet has an option that allows you to effortlessly transform your tables into data visualization, and many what will digital advertising be like with the end of cookies? other tools such as Easel.ly or Canva will be of great help to you. Venggage is also an excellent solution for those who want to take special care of their professional infographics!
There you have it, you are now on the right track to creating beautiful infographics
while of course always respecting essential rules: do not use more than three colors, always cite your sources and your data collection method, and in the event of conflict, always prioritize readability over aesthetics!
Yellow , the color of the sun, joy betting email list and energy, will be an ideal color for your infographics that involve transmitting an idea of speed and strength.
Blue is the complete opposite of the first two, representing tranquility and confidence, so it is more likely to be used in the areas of finance or health.
