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Marketing automation – an effective store

Before I teach you how to increase your daily earnings by running an online store, I will start by citing a few facts. Read them carefully and think about whether any of them are particularly close to you.You often wonder why customers abandon their shopping carts full of products before completing their purchase.

There was an unexpected problem with your payment. Marketing automation

These are just a few shareholder database  examples of the phenomenon described.  By the term “abandoned shopping cart”. When shopping online. We feel more confident; we have more time to think than in a regular store, and this allows us to make decisions about abandoning the purchase more often.

Recovery abandoned basket

The most popular way to in today’s digital age, a phone is more than just  encourage a customer to complete their purchases in an online store is a properly set advertisement – ​​the so-called remarketing . This type of activity involves the planned display of advertisements for products selected by the customer in various places on the Internet. You can read about how remarketing works in our entry – Recycling the reader

Remind yourself in a non-intrusive way:

80% of Poles experience stress  chile business directory every day… Did you know that crocheting significantly improves mood and relaxes :)? Your e-book “Crocheting step by step” is still waiting for you. Give yourself a chance to learn this relaxing activity. Click here and continue shopping.”

The above example is one of the proposals for discreetly reminding a customer that they have not completed a transaction in an online store. In marketing automation, this phenomenon is called an action. An action is closely related to an event and a reaction.

 

#2 Action : Now it’s your turn. You send an email to your (hopefully future) client with the above content, which: Marketing automation

#1 Event: A customer abandons the cart with an unpaid product. He decided to buy an e-book on crocheting for beginners because he wanted to try a new activity. However, he noticed that he did not have enough money in his account, and an e-book about a new hobby is not a basic necessity.