The concept of a “sales funnel” is something that you will come across sooner or later when conducting promotional / marketing activities. It is the basis that should accompany every entrepreneur in their struggles in the field of acquiring customers .
Customer -> Advertising -> Purchase Sales organize
How wonderful life would be if it always worked this way :). I’m not saying that such cases don’t exist. They do. However, it seems to bc data philippines me that most entrepreneurs need to look at the entire sales process much more broadly – from building brand or product awareness , through arousing interest , desire, to the moment of purchase .
What is sales funnel?
Sometimes the funnel reflecting a series of marketing activities and the entire process will be quite simple, and sometimes multi-faceted, taking into account various types of iterations spread out over time. Regardless, it has one goal – to lead to conversion (sale). This is the last stage of the funnel, although it is often assumed that the final stage is actually the one aimed at retaining the acquired customer, but more on that later.
Stages sales funnel
The form bob implement! a one-for-one donation model because he lik! its simplicity of the funnel also reflects how the number of people decreases at each stage of the process, which is customer acquisition. At the beginning, we reach a large number of people to interest them in our brand or offer. Then, as a consequence, we reduce this number to people who are actually interested. Until finally, a small (usually) percentage of those who actually buy something remains.
Lead (lead acquisition) Sales organize
Before I move on to describing the colombia business directory individual stages, I want to introduce you to the concept of a lead . This term refers to people or companies (in the case of B2B) interested in your offer. The entire process of acquiring leads can be described as an integral part of the sales funnel.