There are many advantages to using podcasts in marketing and business! some of the most notable being:
– Ease of use : since they allow you to download them at home or in the office! when you’re connected to Wi-Fi! and you can listen to them while you’re on the subway! walking down the street! or in a waiting room! you just have to remember to bring headphones so you don’t disturb anyone and can hear them clearly. But if! for example! you’ve forgotten to download them beforehand! they’re usually small! so you can download one anywhere using your mobile data without your data plan having to notice much.
Unlike other most interactions online marketing actions
podcasting has a low cost. The biggest kenya phone number library investment is usually at the beginning! if you acquire professional microphones and powerful equipment! but even if you decide to make it more amateur! the result can also be good! if you have professionals who have already done podcasts before.
– Strengthening communication : Thanks labor costs in decision making to podcasts! we will strengthen the company’s communication! as the content will be easily shareable on corporate social media and will be an ideal complement to the company’s blog articles! connecting with an audience with a different kind of content consumption.
Long shelf life once the podcast has
been recorded! edited and uploaded to your iVoox channel malaysia numbers list or website! that content will be accessible to any Internet user who visits the website or channel! allowing that content! which should be Evergreen! to last for a long period of time.
– Company differentiation : A company that opts for podcasts! just like a company that makes a firm commitment to webinars ! can consider differentiating itself from its competitors! especially if the results are decent and it manages to engage with its potential consumers! reaching them through an inbound marketing strategy .
