Proper design of an Internet site involves more than just a beautiful visual series. One of the mandatory conditions is convenient navigation. Only if it is observed will the visitor return and perceive the resource positively.
And most importantly, the site will start to reach the top according to the results of Yandex and Google analysis, and, consequently, in ranking in the search results. Let’s talk about what such results depend on and how to achieve them.
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Behavioural factors play the main role here. If you understand the topic, you probably know about them. But now I would like to consider the moments affecting the design of the site, ideas that can be adopted.
If on the website:
- the information is presented competently;
- key elements of the article are highlighted;
- there are additional thematic links;
- the colors do not put pressure on the eyes;
- The main advantages are clearly highlighted.
That:
- the user will stay on the site longer;
- view additional pages;
- will register;
- will comment;
- add the site to bookmarks or social networks;
- will come back again.
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Respectively:
- The site’s ranking in search results is better.
- Search engines respect the Internet platform.
- The site will get even more targeted users.
Knowing all this, you will start paying more attention to the design of the site. And the recommendations in our article will definitely be useful to you.
What functionality should I choose for designing website pages?
The functionality of a website is a combination of different functions that solve the visitor’s problems and are necessary for more convenient viewing of the website.
Users are not only simple visitors, but also administrators, authors, moderators, etc. They also need certain functions to conveniently work in the site’s administrative panel.