Break the stigma of microinfluencers as part of your strategy

Taking into account that the social networks that millennials use .The most are YouTube and Instagram and that the impact of offline or conventional advertising tends to decrease in this segment . It is evident that brands must opt ​​to increase and strengthen their presence on social networks. social networks . Content marketing and quality content play an important role because . It is thanks to these that we get users to start following us and in this way we can impact them frequently. In this context, companies must dare to innovate, change the way they see influencers and must not be afraid to work with them. Currently, there are many management and measurement tools that make it easier to work with these professionals and measure the extent to which this action has had an impact on the sale of your products or services.

With all this and a lot of passion

Branding must be present in your communication at all times so that when the user sees a publication of yours on social networks, they quickly interpret what company it is about and what you sell. We must take branding into account because it also contributes to increasing recall and, therefore, when your target audience needs to buy Country Email List or acquire a certain product or service, think of you before your competition . The conclusions that we can draw from the #todosSomosinfluencers conference is that the recipe for success is made up of: 1 pinch of creativity. 1kg of quality content that interests your target audience.

Tablespoons of micro-influencers who

The eprivacy directive has not yet been approved or entered into force as part of the European regulation, but in recent years it has generated long debates between European Union legislators, marketing professionals and the main online communication platforms and social networks. . This year, however, eprivacy is scheduled to come into B2B Sales Lead effect . What does this new directive mean for the publication and management of online content? How is it related to the already famous General Data Protection Regulation (GDPR) ? And above all, why does this imminent new directive generate so many internal disputes and confrontations in the industry? What is the eprivacy directive But what exactly is the eprivacy regulation.

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